Halfway There

There’s nothing more sad to me than a bad release. You’ve a lot of time, money, and emotional energy into recording your music, and making something you’re proud of. Congrats! You are now half way there!

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Brand

Brand. It’s one of those words that has a lot of baggage and generally means different things to different people. For me, branding is about perception and rank, even.

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3 Questions

As a new year starts, I hope you’re getting excited. Excited about the possibilities, the opportunities, and the newness of another exciting year. 2018 can be one of your best years yet with your music.

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Mark Zuckerberg and Bob Ross

I've heard a lot of musicians talk about how they want to just “make great art,” and so do I. I really enjoy kicking back in my chair after a long project and listening to what I created. But, I also like food, paying my mortgage on time and supporting my family.

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Casey Combest
If Only

I often think of the process of creating in the wrong way, especially when I consider my life in light of if-onlys.

If only I could get my career to the point where I didn’t have to call so many people for work.

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Casey Combest
Find The Story

There’s not much worse than a bad movie. My optimism usually makes me watch bad movies way too long. I keep thinking; great cast, great idea, great camera work, it’s gotta get better. Not always.

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Growing Up

We’ve all been there. The work you know you need to do is in front of you, and it’s the heavy lifting kind of work. The kind that will be extremely taxing and strenuous, but it’s still what you know you need to be doing.

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Casey Combest
The Valley

At any point in our life, we are in one of two places. The mountaintop or the valley. The mountaintop is beautiful. It’s usually the satisfaction from all of your hard work to get a job, achieve a goal, or accomplish a big task.

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Trading What for Why

You know that terrible feeling when your friend tells you your zipper on your pants is down? That feeling of being completely caught off guard and unprepared. That’s the feeling a lot of us feel when people ask us about our music.

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Casey Combest
In It For The Long Haul

You approach life differently when you’re in it for the long haul. And by in it for the long haul, I mean you are willing to endure hardship or loss because the end result is worth it.

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Casey Combest
Focus

I have a lot of weaknesses. A basket full. Over the last year, one has stood out more than others—my lack of focus. It comes it many forms, but the most common is having good ideas.

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Casey Combest
Bonus Edition With Derek Norsworthy

One of the most frustrating aspects faced by independent artists is landing a reputable show. A countless amount of time, energy and money is dedicated to preparing a proficient product, however convincing a talent buyer of your products sufficiency is often disheartening.

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Casey Combest
Tending Your Passion

I’ve been making records for seven years now, the last three of which, I’ve done it full-time. Many of my friends are entering five to ten years of full-time music, and one thing that keeps coming up in our conversations is that it feels different than it used to.

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Casey Combest
20 Miles

Jim Collins describes the traits of great brands in his book Good to Great. He does an excellent job of finding those common threads they all share.

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